9: Module- Utility Last updated Aug 7, 2020 Save as PDF 8.7: Glossary- Surplus 9.1: Reading- A Tool for Maximizing Utility Page ID249211 ( \newcommand{\kernel}{\mathrm{null}\,}\) 9.1: Reading- A Tool for Maximizing Utility9.2: Video- The Optimal Purchase Rule9.3: Simulation- Maximizing Utility9.4: Self Check- The Utility Maximizing Rule9.5: Outcome- How Utility Changes9.6: Reading- The Foundations of Demand Curve9.7: Reading- Income Changes and Consumption Choices9.8: Outcome- Behavioral Economics9.9: Reading- Behavioral Economics- An Alternative Viewpoint9.10: Putting It Together- Utility9.11: Why It Matters- Utility9.12: Glossary- Utility9.13: Outcome- Defining Utility9.14: Reading- Consumer Choices9.15: Reading- Consumption Choices9.16: Reading- Choosing with Marginal Utility9.17: Video- What is Marginal Utility?9.18: Outcome- Marginal Utility9.19: Reading- Marginal Utility9.20: Outcome- The Utility Maximizing Rule